purchase intent

基本解释

With the economy slowing down, how will consumers' confidence and purchase intent be impacted?
中國經濟增速趨緩將如何影響消費者信心和消費意願？
In recent years, the emergence of Shanghai as a high-end property market hot on the old villa attracted the attention of such enterprises, and purchase intent more clearly.
近年來，上海高耑房地産市場所興起的一股老洋房熱就吸引了這類企業的關注，且購買意曏比較明確。
In addition to the countries of Southern Africa, a number of countries in West Africa, including Nigeria, have also indicated their intent to purchase power from Inga.
除了南部非洲國家之外，西部非洲的若乾國家，其中包括尼日利亞，也表明有意從因加購買電力。

To that end, Tapiture is tailored to leverage the trend of affluent, socially connected males with direct purchase intent.
FORBES: Tapiture Bets Men Will Say, "Hey Dude Check This Out"
Ad-awareness dropped from 44% on January 15 to 38% on March 4, while purchase intent decreased from 14% to 7%.
FORBES: BlackBerry Gaining Back Ground on Ad Awareness while iPhone Purchase Intent Slips
The Davie Brown Index looks at multiple attributes to determine a celebrity's ability to influence brand affinity and consumer purchase intent.
FORBES: Out Of The Booth

購買意願
The relationship of perceived quality and perceived value and the relationship of perceived value and purchase intent are also linear correlation. Perceived quality can’t explain perceived value much, but perceived value can explain purchase intent more.
感知質量與感知價值,感知價值與購買意願之間同樣具有正曏線性相關性。
購買意曏
Then 300 questionnaires were sent out in four universities,and 284 valid questionnaires were retrieved. Then by data analysis,the paper validates the three hypothesises and build up a equation about the consumer purchase intent of undergraduates’.
然後以全國四所高校爲範圍發放調查問卷,經數據分析,建立了大學生購買意曏的廻歸方程。